BSC (Hons) in BUSINESS MANAGEMENT

This course equips you with the knowledge, skills and professional competency to work confidently as a manager in a digitally dependent business environment. It builds your understanding and practical skills in general business management subjects such as strategy, policy design, innovation and entrepreneurship while exploring the business practices reshaping current business models. You also develop a specialism through our seven pathway options: Business Analytics Digital Marketing Finance Human Resource International Business Law Placement

Studying a BSc (Hons) in Business Management provides a comprehensive understanding of the complexities of managing businesses in today's dynamic and globalized environment. This degree equips students with essential skills in leadership, strategic planning, marketing, finance, and operations, fostering the ability to make informed decisions and solve real-world problems. It opens doors to diverse career opportunities in various industries, from corporate management to entrepreneurship. Additionally, the program often includes practical experiences, such as internships and projects, allowing students to apply theoretical knowledge in practical settings, thus enhancing their employability and preparing them for leadership roles in the business world.

• Demonstrate an understanding of modern management practices in a technology dependent and data driven business environment (EDI, Sustainability, Ethics)
• Analyze business complexity through the application of theories and frameworks in the management of business functions including Marketing, Finance, Operations, HRM, Strategy Design and Decision Making
• Carry out critical investigation of complex and varied situations situation collecting and evaluating information, and sourcing and analyzing data in order and learn demonstrate understanding of a range of business problems and propose effective solutions and make recommendations
• Apply a range of problem solving methodologies including both qualitative and quantitative techniques using relevant decision making models and business analytics; As all as communicate evidence-based outcomes to a wider range of audience
• Display skills relevant in managing organizations effectively including stakeholder management, decision-making, leadership, communications skills, numeracy, team working
• Select, propose and implement a research project through utilization of appropriate and innovative methodology (such as gathering information, analyzing information and making informed decisions) and the ability to use these research skills to solve problems in a business context

BSc (Hons) in Business Management is an undergraduate degree that focuses on equipping students with the knowledge, skills, and competencies needed to manage and lead businesses effectively. This program is also designed with specialization in:

• Digital Marketing: content, video, mobile, email, affiliation, Search Engine Optimization etc.
• Business Analytics: Data Visualization, Data modelling, Machine Learning, Artificial Intelligence etc.
• Finance: Market Capitalization, portfolio, credit, Risk Management, investment, bond etc.
• International Business: Global Supply Chain Management, Business Ethics, Corporate Social Responsibility, International Marketing etc.

BSc (Hons) in Business Management is designed to prepare students for a wide range of careers in business and management. It combines theoretical knowledge with practical skills, offering a comprehensive education that is relevant to the current business environment.